Tag Archives: petroleum engineer

Radio Remote Controls

ONB Interviews Steve Belyea on BASE and His Empire of Radio Remote Controls

After BASE’s Export Awards win in the summer of 2014, Heather MacLean of Opportunities NB (ONB) sat down with Steve Belyea, CEO of BASE Engineering, to discuss his success story and his company of radio remote controls.

 

Another Innovative New Brunswick Success: BASE Engineering

BASE Engineering is a market leader in radio remote control technology having now deployed more than 75,000 systems worldwide. With clients located in nearly every corner of the globe, BASE chose the most strategic location they could to build its world class facilities. They chose Saint John, New Brunswick.

Opportunities NB (ONB) wanted to learn more about this New Brunswick success story, so we spoke to Steve Belyea, President and CEO.

ONB: BASE Engineering won the 2014 New Brunswick Export Award for Exporter of the Year. Can you tell us what that meant to you and your business?

Belyea: It was great to be recognized for our export work. We decided on day one to ignore any and all borders where possible, and promote our technology around the world. Our efforts in the United States have paid huge dividends and we are the market leader in our space. I think the export award is reinforcement for our staff that we are doing a world class job – I am very proud of them.

ONB: BASE Engineering focuses on the petroleum industry, specifically developing radio remote control technology. Can you go into that technology a bit more for us?

Belyea: Nearly twenty years ago we saw an opportunity to apply electronic technology in areas of the petroleum industry that were previously very manual or mechanical. We developed safety controls that would allow faster response to hazardous emergencies and allow the operators to respond to leaks and fires from a safe distance by remote controlling the petroleum tank and pipe valves and pumps. This initial product has grown into an entire catalog of remote control solutions for the gas and oil industry that now includes tanker trucks, fuel storage facilities, offshore and land based oil rigs, aircraft refueling, and ship refueling. We’ve also just installed a system at Virgin Galactic’s new Space Port America in New Mexico.

ONB: What countries are you currently exporting to?

Belyea: Primarily the US but we also have excellent distribution in the UK, Australia, New Zealand, Italy, Turkey, Poland, Spain, Czech Republic, Israel, Chile, Brazil, Panama, Mexico and several other countries.

ONB: What country do you export most to?

Belyea: The United States due to its proximity, market size, and cultural similarities.

ONB: Your company could be located almost anywhere. Why did you choose New Brunswick? What is it about New Brunswick that has helped your company become so successful?

Belyea: We were born and raised here – my family has been here for 250 years – this is home. Our way of life outweighs the travel and winter challenges. Also, I think our people are genuine and have a great work ethic – I truly believe that we have the best people we could find anywhere on the planet.

ONB: Do you partner with any other New Brunswick companies to deliver your products?

Belyea: In terms of the supply chain, yes. We partner with as many local and regional companies as possible to secure our inventory and service needs. These relationships go back to our beginnings when we were a high risk and we haven’t forgotten the value these relationships add to our business.

ONB: Would you say there is a cluster of great companies that support the petroleum industry in New Brunswick?

Belyea: I think that cluster is developing right now, certainly. Traditionally, there have been few players in this space within the province but with recent natural gas, pipeline, and exploration initiatives, we are seeing increased momentum and opportunity.

BASE’s NPGA Southeastern Educational Session a Success

At this year’s NPGA Southeastern Convention, BASE’s own Jason LeVine, Director of Sales – Truck Automation, delivered a dynamic educational presentation: “What to Expect When Implementing Truck Automation”. Download the presentation here: NPGA 2015 BASE Presentation.

The latest issue of Butane Propane News focuses on the NPGA convention and the workshop where Jason presented!

Follow the link to check the e-version, or simply read below for the BASE section.

“Lifting of Perc Restriction Highlights Southeastern Event”

 

Jason Levine, director of sales, truck automation, for BASE Engineering (Saint John, N.B.), conducted an additional session in the Propane Delivery Automation Workshop titled, “What to Expect When Implementing Truck Automation.” The presentation focused on the project management involved with executing a truck automation system. Marketers buying an automation system should look at it as a project, not just a purchase, Levine noted. For many propane bobtail products such as valves and meters, the marketer can bolt the system on and walk away. He might not have to collaborate with anyone until something goes wrong. But executing products such as billing systems, inventory management systems, or fleet tracking systems involves dealing with more moving parts than a marketer can imagine.

“The idea is, this has to be managed like a project,” Levine said. “Like a civil engineering project, if you were to re-engineer the Hoover Dam, you wouldn’t say, ‘Build me a dam tomorrow.’ You want to have clear expectations, [and] understand what the scope of the project is. Even if you don’t believe it’s your responsibility, it’s good you’re educated on how and what to do. That will help the project move forward much smoother.”

Whether a marketer is switching to a new automation system or going to automation for the first time, it involves stress because you are in a sense changing the way you run your business. You’re changing the way the drivers interact with something in the vehicle, and you’re changing the way the accounting team interacts with a new piece of software in the office.

“This has historically been painful, and it’s better to be prepared for what to expect than to let that creep up on you. By the time the next November or even October arrives, you start getting ramped up for the next peak season, and you realize, ‘I waited too long to put the system on, and I’m still struggling,’” Levine noted. Planning should take place from contemplation to realization, answering questions such as who will install the product and how the truck builders are involved.

“If you have a road map laid out for you, you will feel more comfortable in all the discussions you have with the various vendors so you are not in the dark about ‘What are they talking about?’ ‘Why the delay?’ ‘Why are the lead times so long?’ These are all things you want to be aware of before you make the initial call to start discussing truck automation.”

Marketers should also identify a “champion” at their company to oversee the process. “The champion is the one who believes that without this solution, the project will not succeed, and at all costs will be the one that helps push through all the political issues both internally and externally.” In a small company, the owner might be the champion who makes sure the accounting team, the drivers, and IT staff have bought into the project. “Without a champion, I guarantee the project will not succeed, because when something needs to happen, you won’t have that one person who will drive meetings to completion [and] make sure everyone’s schedules are coordinated with the start-up.”

Wireless Controls for Hazardous Locations

BASE Engineering Inc. Appoints EGSA as Master Mexican Distributor

EGSA Takes on Role as Master Mexican Distributor for BASE – Will Distribute Wireless Controls for Hazardous Locations

Download official press release here.

 

May 28, 2015 – Saint John, Canada: BASE Engineering Inc. – the world leader in radio remote control technology for the LPG and Refined Fuel transport industries –  has signed a master distributor agreement with EGSA Mexico, an LPG equipment distribution company based in Celaya, Mexico.

EGSA’s Luis A. Cervantes, CEO, and Miguel González, BDM, are the main architects around the exclusive agreement. EGSA sales and technical staff underwent thorough BASE product training throughout the winter and they are now stocking product, ready to sell.

“After visiting with EGSA at the World LP Gas Forum in Miami last September, it was very evident that EGSA is the leading supplier of LPG products for Mexico and Central America”, said John O’Connell, Director of Business Development for BASE.

EGSA will focus their distribution efforts on BASE‘s customizable Radio Remote Controls and Emergency Stop shut-down products for the transport and bulk terminal industries. These products increase job safety and productivity, and are built to DOT specs with ATEX/IECEx certification, making them the perfect wireless controls for hazardous locations.

“We’ve been selling internationally for many years, and our strategic approach is to continue to grow this business using Master Distributors across the globe. EGSA Mexico is a very important step in that direction”, said BASE President Steve Belyea. “Although we’ve done business with EGSA before, our recent visits have confirmed that EGSA is a dedicated distributor and have great market knowledge to share based around both safety and support”.

BASE Wins NB Exporter of the Year Award (Video)

NB Exporter of the Year Award goes to BASE Engineering!

The 2014 New Brunswick Export Awards took place June 9 in Saint John, NB. Six provincial awards were given to local companies for outstanding export performance in the international marketplace. BASE Engineering was honoured to accept the most coveted award of all – New Brunswick Exporter of the Year 2014!

See all of the winners here.